Need a few things clearing up? Check out our Help and Advice section.
Visit Help & AdviceNatural gemstones generally cost far more. The more perfect the stone, the more rare it is, and thus higher the cost. Conversely, the more affordable a natural stone, often the greater number of internal imperfections and impurities, often resulting in less vibrant color.
Lab created gemstones are cut and polished in the same manner and using the same tools as natural gemstones.
This exquisitely designed piece of jewelry is accented with Swarovski Zirconia, cut to the same meticulous standards as diamonds, providing an unsurpassed level of brilliance.
Sapphire, September’s birthstone, represents devotion, loyalty and trust. They have long been prized by royalty.
Ruby, July’s birthstone, prized by ancient cultures who believed rubies symbolize passion and love, whereas others associated it with wisdom.
Emerald, May’s birthstone, is associated with spring and regeneration of life, as well as protection.
Opal, October’s birthstone, symbolizes hope, fidelity, and purity, as well as luck.
Lab created gemstones have the same chemical, physical, and optical properties as natural gemstones, but can be created in a fraction of the time it takes Mother Nature to create natural stones deep below ground. Better still, they can exhibit as much sparkle, clarity, and vibrant color as the rarest of natural stones which are mined but at a far more affordable cost!
Avoid allowing your jewelry to come in contact with cosmetics, hairsprays, perfumes, or other household chemicals. It is best to apply beauty products before putting on your jewelry. Keep clean by simply using a soft, dry cloth to wipe away any residue that may have accumulated while wearing. Occasionally, mild, soapy water may be used for more thorough cleaning. Steam and ultrasonic cleaners should be avoided.
Any offers are genuine savings. Because we match the prices of competitors, there is the potential for prices to drop further. We will always offer our customers our price match promise. Seeterms and conditions
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